Oyster Perpetual Sky-Dweller - Mastering travel timeDecember 21st, 2023
Cutting-edge ClassicismNovember 15th, 2023
The Triumph of EnduranceSeptember 19th, 2023
Launched in 1963, the Oyster Perpetual Cosmograph Daytona has long since transcended its status in the world of watchmaking to become an icon. Its name, inextricably linked with the famous circuit at Daytona Beach, Florida, embodies the ties between Rolex and motor sport, in particular, the world’s greatest endurance races. Its legendary status owes much to its instantly recognizable dial with contrasting circles.
Rolex and The Championships, WimbledonJuly 4th, 2023
Rolex first partnered with The Championships, Wimbledon, in 1978. The world’s oldest tennis tournament is the temple of lawn tennis and of the original game. It is also where athletes become legends.
Rolex and Yachting - SailGPJune 20th, 2023
Rolex is the global Presenting Partner and exclusive Official Timepiece of the SailGP championship, a regatta circuit that pits the fastest sailing craft in the world against one another. It is raced on seas worldwide, on F50 foiling catamarans that seem to take flight across the water.
THE 24 HOURS OF LE MANSJune 9th, 2023
The centenary edition of the 24 Hours of Le Mans, a race that celebrates endurance and motor sport excellence, takes places on 10 and 11 June. Rolex has been the Official Timepiece of this legendary event since 2001.
20 YEARS OF MENTORING THE GREAT ARTISTS OF TOMORROWMay 23rd, 2023
Rolex is celebrating 20 years of the Rolex Mentor and Protégé Arts Initiative, part of the brand’s longstanding commitment to global arts and culture.
Rolex Datejust - Make a Date of a DayMay 4th, 2023
A milestone in watchmaking history, the Oyster Perpetual Datejust was the first self-winding waterproof chronometer wristwatch to display the date in a window at 3 o’clock on the dial. These numbers are a reminder that though 24 hours mark a day, it’s on us to make those a date to remember.
Oyster Perpetual Air-King - The Sky is the LimitMarch 21st, 2023
The Oyster Perpetual Air-King celebrates the aeronautical heritage of the original Oyster. It pays tribute to those for whom the sky was a new frontier of adventure, exploration and groundbreaking achievement – a springboard for new ideals.